Please welcome ArtJam’s new SS16 collection POPCORNOMANIA! It’s a blast of elegance, coquetry and comfort mixed all together.
This collection was inspired by all going to the cinema experience, friends around, a lot of laughter and of course PopCorn… Lots of popcorn, airy, sweet or salted, something what became a necessity and a must accessory of cinema experience.
This time we added a few menswear items to the collection, a little surprise for the man’s audience.
However, it’s more about ladies again. Only finest fabrics were used, lots of natural cotton fibers, fun stripey and checked prints. This time we put a special emphasis on details – girly bows and flirtatious ties, dreamy lace trims and playful ruffles. And to be true to signature ArtJam aesthetic – everything is loose, flowy, equally comfortable and beautiful.POPCORNOMANIA lady is strong and independent but kind and feminine at the same time.